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Tech Spotlight – Robert French

Robert French

Robert French

What I want for students is the experiential real world in an academic setting.

Welcome to the family! Family.Auburn.edu, that is. One of several social media sites that students are involved with in Robert French’s public relations course, this site serves as a virtual home to Auburn students, perspective students, alumni, faculty, staff and others who carry the “War Eagle” cry in their hearts.

The P.R. Messages in Style and Design course provides students the opportunity to expand and apply their knowledge about various forms of multimedia. In this course, students’ work include public and printed material via social networking websites such as PROpen Mic.org, The Loveliest Village, and printed press such as The Corner News. Another site that the students manage is Family.Auburn.edu. Everything on this site is moderated and offers refreshing insight into Auburn University from student perspectives.

Adobe Suites software is used along with Windows Movie Maker, Snagit (Jing), and Audacity to prepare students’ projects for the main screen. Students use Windows Movie Maker or iMovie (Mac) in order to edit captivating video footage. The makers of Snagit offer a free version of their software -Jing- which may be used to capture screen shots for tutorial purposes. Making dreams a reality, students also use Dreamweaver to compile website components. According to Mr. French, although the students initially approach multimedia with hesitation, they eventually realize the value it adds to future employment possibilities.


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